Everyone knows that to be successful as an online marketer you have to know what a marketing funnel is. If you are not really sure what I am talking about, read on, my friend.
A marketing funnel is one that supports your overall goals. These goals will determine, among other things, your web (blog) and social media marketing content. It all fits together. As you will see.
It is very important that no matter where you are in your marketing online journey, understanding the workings of a marketing funnel is key to your success.
In it’s simplest form, Know, Like, Trust is the perfect way to describe a funnel. At the top of the funnel your prospects are getting to know you. In the middle, prospects are beginning to like you. The prospects who trust you will invest their money or their time with you. That is where conversion lies.
Enjoy this excellent article from Caroline McCullough found on Social Media Examiner. She will create multiple social media marketing funnels by re-purposing only six blog posts. Remarkable.
How to Build a Social Media Marketing Funnel for Bloggers
Social Media Marketing Funnels by Caroline McCullough
Are you using your blog for business?
Wondering how to combine blog posts with social media content to move people through the sales cycle?
In this article, you’ll discover how to use blog posts to create social media content at every stage of your marketing funnel.
Creating a social media marketing funnel is directly tied to your marketing goals. To begin, think of one marketing goal you want to accomplish. Beginning with a single short-term goal is much easier than tackling long-term goals. Also, choose a realistic, measurable goal so you can identify whether you’ve reached it.
Read the Full Article Here: https://www.socialmediaexaminer.com/how-to-build-social-media-marketing-funnel-for-bloggers/
Your Blog As a Huge Social Marketing Asset
So as you can see your blog is quite the business asset. As the article showed a blog with six, well thought out posts, was re-purposed into Social Marketing Funnels. (Remember, the funnels goal drives the content.)
The remarkable thing to me is the endless possibilities for building my own Social Media Marketing Funnel.
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