Hello Everyone, This Michael the Traveling Trucker. Today’s adventure is BLOGGING. Getting more sales for your business. I started my blogging journey through Contact List Builders blogging platform. Asking questions and seeking out the platform capabilities, has helped me to improve my content. Helps me to understand the ‘PAIN POINTS” and how to help people solve their problems. It has been wonderful to get comments from people saying how much they enjoyed my BLOG and how it helped them. FOLKS- this is what your business blog should be all about.
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What CATEGORY do you fall under?
A) I’m a publisher and I’m trying to build a media property.
B) I sell products and services and I want to use my blog to attract my target audience.
C) I just like blogging. I don’t really have anything to sell. I’m just passionate about my subject and love to write about it.
What is the purpose of my blog and what category do I fit in?
If you fit into Category A–Publisher-You need to consistently put out good content. DAILY. In order to increase blog results, you need to know how to Master Organic Traffic Strategies like Social Media and SEO. Mastering these skills will be instrumental in getting eyeballs to your BLOG. Please keep in mind, You will competing against other bloggers. Have you considered adding an E-Book or some product that relates to your Blog?
CATEGORY B) You sell products or services. Your main goal should be to attract your target market. Once YOU have quality content that points back to YOUR offer, drive traffic to it. Facebook, Twitter, Pinterest, YouTube are great places to target people who are interested in YOUR product or service. Every now and then, create a long-form content (800 words) to get it ranked on search engines. Again, make sure it maps back to a front-end offer.
CATEGORY C- In general, blogging for the sake of blogging, thinking YOUR blog will somehow grow a business for YOU then….. YOU need an OFFER. A lot of people have been sold on the idea that you can make money just by blogging even if you don’t have an offer. UNFORTUNATELY, this NOT the case. If YOU want to have revenue from YOUR blog, you will need an OFFER,E-Book or Service, or product that provides some kind of solution to the topics or “pains” that YOUR blogging about.
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To be successful as a blogger there is really just one requirement: a passion for your topic. The best part about it is that blogging is a form of passive income since you can spend just a few hours a week writing a blog post and then continue to make money from it long after the blog post is written.
Share your story. A blog allows you to have a voice and be heard. You can share your story with the entire world if you so choose. One of the most common ways blogs are used are as a diary where the blogger writes about their daily experiences so that friends, family, and others can all be a part of their lives.
Find a community. Blogging at its heart is interactive. You write a blog post and people comment on it. This is a great way to connect with people who are interested in the same things as you are. Blogging allows you to teach these people based on your experience, and it gives you the opportunity to learn from your readers as well.
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Get clear on your target market, Get clear on your offer, and learn how to sell your offer through YOUR content. The GOAL-How to sell your offer. Get creative. People aren’t just going to show up to your blog and magically buy your stuff.
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